Which Is Better – Prime Day or Black Friday?

With approximately 100 million Prime subscribers, Amazon has cemented its market share. As the company offers more benefits to its Prime subscribers, including video streaming, photo storage, free shipping, not to mention their vast inventory, many are questioning if the benefits to being a Prime subscriber outweigh the annual cost of $119. In an effort to make Prime membership available to more people, Amazon announced a discounted program for those with limited incomes and on certain government assistance programs, such as SNAP or Medicaid. This membership is only $5.99 per month.

Amazon Prime Day

Unless you’ve been living under a rock for the last few years, there is significant buzz about Prime Day, which happens in July. People can use a free 30-day trial to Prime and take advantage of sales prices that rival those for Black Friday. But is it worth it?

An independent study suggests that Amazon Prime subscribers spend up to $1400 per year in addition to their membership. If you already shop online, the free shipping option can quickly pay for itself, even with competitors’ attempts to meet or beat Amazon’s shipping deals and pricing.

Amazon Prime Day is actually a 48-hour period during which the deals are plentiful, and you can find just about anything you are looking for at a discounted price. If you need any housewares for your new home at Legacy Court Apartments in Midvale, Utah, this is the time to check it out.

Black Friday

As you’ve likely noticed, Black Friday has crept into Thanksgiving, and even into the week before. Deals are now available online, making it so you don’t even have to be up at the crack of dawn searching for parking anymore. Prices are at all-time lows with savings on loss-leaders. Savvy bargain hunters can find just about anything that they want, with electronics, housewares, toys, and clothes being the big draws.

If you are doing your shopping for the holidays, doing so on Black Friday is better for many. The logistics of hiding gifts can be problematic, items purchased in July for Amazon Prime Day will not be able to be returned if they are broken or defective in any way if they are saved in a box until the holidays. While not likely, this can happen, potentially creating a rather expensive mistake, even with the legendary Prime Day discounts.

Which one delivers the best deals?

Independent studies over the last three years have found that Amazon Prime Day has the best deals on average 77 percent of the time. So, if you’re looking for the best bargains, you may want to give Amazon Prime Day a try. If you’re buying a big-ticket item for holiday giving, you may want to wait though if there is a chance that it might be damaged.

If you are nervous about missing a deal, you can Google the item that you’re looking for, like “TV brand X Black Friday (or Amazon Prime Day).” There are several comparison sites that track prices from previous years so you can get a ballpark estimate of where the prices were the year before to help you decide.

Or, if you are like us at Legacy Court Apartments in Midvale, shop at both and have a great time – until the bill comes, of course!